How it works

From a keyword to a complete picture of your app

AppTracker checks where your app ranks in App Store and Google Play search every day and keeps the full history, so you can see what moves your position. Then it goes further: AI reads your listing to show the questions you can win and compares you against any competitor, signal by signal, for one complete picture of your app.

Apple App Store and Google Play Automatic daily checks Free while in beta

Get started in three steps

1

Create your account

Sign in with Google or Apple, or an email and password, in seconds. No credit card, no setup wizard.

2

Add a keyword

Type a search term, then pick the store, country, and listing language. The built-in AI can suggest the strongest keywords from your own listing.

3

Watch the history build

Every day we re-check your position and save a snapshot automatically, including each app's rating, so your history grows on its own.

What daily tracking gives you

A saved snapshot every single day

Every day we re-check your position and save the top 20 apps for each keyword, in each store, country, and language you track. The live store only ever shows today, so these daily snapshots are what let you look back and replay exactly how your app climbed and when a competitor moved.

How daily snapshots build a history

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Each day's snapshot saves the full ranking. Lined up over time, they let you replay how your app climbed, and when a competitor moved, long after the live store only shows today.

Your app Other apps

Read what moves your rank, and win more installs

The top spots take the overwhelming majority of a keyword's installs, so climbing even a few places can multiply your downloads. To help you climb, AppTracker does not only store positions. At every check it also records each app's star rating and rating count, for your app and for every competitor ranked around you, not just for you.

With both histories on one timeline, the movements start to explain themselves. When your rank jumps or slips, you can see whether a rating change moved with it, then act on it: protect the ratings holding you up, fix what is pulling you down, and reclaim the top spots that send by far the most installs.

Why the top spots are worth fighting for

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Search result rank

Top 3 results, about 50-65% of installs Rank 4 and below, near zero past rank 10

Each figure represents a share of the people installing from this keyword.

Analyzed with AI

Measure every change you make

Because the history is continuous, your own work becomes an experiment you can actually read. Ship a new title, subtitle, screenshots, or keyword set, then watch how your rank responds over the next few days. Instead of guessing whether a listing change helped, you see it.

It works for paid campaigns too. Start running ads and watch whether your rankings climb for the keywords you are buying. Paid installs drive the install velocity the stores reward, so a campaign that lifts your position is also growing the free, organic search traffic, the kind that keeps arriving after the ads are switched off.

Beyond rankings

Let AI read your listing the way the stores now do

Discovery is shifting from matching keywords to an AI judging whether your app truly fits what a user needs. AppTracker puts that same lens on your listing, so you can see how you read to an AI and where you stand against the competition.

The questions your app answers

When someone asks an assistant for "the best app for splitting bills with roommates", an AI decides which app to recommend by reading listings. AppTracker reads yours the same way and surfaces the top questions it would put your app forward for, so you can see the intents you already win and the ones worth writing your listing to cover.

reads your listing
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best budgeting app for freelancers?

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track business expenses on the go?

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split shared bills with roommates?

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save toward a goal automatically?

?

see all my accounts in one place?

Example. Your questions are generated from your own listing.

See who is stronger, and exactly where

Pick a competitor and AppTracker compares your listings signal by signal: store presence, keyword optimization, conversion, reviews, and the positioning gap between you. Each is scored and rolled into a single Competitive Health Score, so instead of a vague sense that a rival is doing better, you get a precise read on who wins each signal and what to fix first.

78/ 100

Competitive Health Score

Store Presence20%
Keyword Optimization15%
Conversion Intelligence25%
Review Intelligence20%
Positioning Gap20%
Your appCompetitor

Illustrative example. Your real scores come from your app's live listing, screenshots, and reviews.

More on AI competitor analysis

Everything you get

Daily, automatic rank checks on both the App Store and Google Play, with no manual scraping.
A saved top-20 snapshot per keyword each day, so your full ranking history is preserved.
Tracking per country and listing language, not just per country, so localized listings are measured correctly.
Competitor positions tracked alongside yours for every keyword.
Rating and rating-count history for your app and every competitor, so you can tie a ranking move to a rating change.
The AI questions your listing would be recommended for, generated from your own store text.
An AI competitor comparison with a Competitive Health Score across five signals.
A read-only API token to pull your rankings into your own dashboards or reports.

Frequently asked questions

How often are rankings checked?

Automatically once every day. Each check saves a snapshot of the top results for the keyword, so your history grows on its own without any manual work.

Do you track ratings too, or only rankings?

Both. At every daily check we also record each app's star rating and rating count, for your app and for the competitors ranked around you. Keeping the two histories together lets you see whether a ranking move lines up with a rating change, so you can tell what is actually driving it.

Can I see the effect of a listing change or an ad campaign on my rankings?

Yes, that is one of the main reasons to keep a daily history. Make a change to your listing, or start an ad campaign, and you can watch how your rank responds over the following days for each keyword. It is how you tell whether a change worked, and whether paid installs are lifting your organic position rather than just buying temporary traffic.

What are the AI questions my app answers?

App discovery is moving toward people describing a need to an assistant, which then recommends an app. AppTracker reads your listing the way that AI does and surfaces the top questions it would recommend your app for. It shows the intents you already win and the ones worth writing your listing to cover.

Can I compare my app against a competitor with AI?

Yes. Pick a competitor and AppTracker scores both listings across five signals, store presence, keyword optimization, conversion, reviews, and the positioning gap, then rolls them into a single Competitive Health Score. You see who is stronger on each signal and what to improve first.

Which stores and countries are supported?

Both the Apple App Store and Google Play, in any supported country. Each keyword is tracked for a specific store, country, and listing language, so you can follow the same term across multiple markets.

Do I need to install anything or run scrapers?

No. AppTracker runs the daily checks for you in the cloud. You just add the keywords you care about and check back to see the history.

Is it really free?

Every plan is free while AppTracker is in beta, with no credit card required. The Free tier stays free forever after that.

Learn more