Side A
mood calendar
Side B
Moodflow: Mood Tracker
Moodflow: Mood Tracker
Daylio Journal - Mood Tracker
Daylio Journal - Mood Tracker

Moodflow: Mood Tracker

Track your moods and symptoms effortlessly! Improve your well-being today!

Daylio Journal - Mood Tracker

Daily Journal, Private Diary, Journal with Lock, Habits & Goals, Mental Health

Rank

12

For keyword

mood calendar

Rank

1

USEnglish (United States)
Google Play
Rank History
Moodflow: Mood Tracker
Daylio Journal - Mood Tracker
Moodflow: Mood Tracker on 2026-06-29: rank 7Moodflow: Mood Tracker on 2026-06-30: rank 10Moodflow: Mood Tracker on 2026-07-01: rank 9Moodflow: Mood Tracker on 2026-07-02: rank 11Moodflow: Mood Tracker on 2026-07-03: rank 11Moodflow: Mood Tracker on 2026-07-04: rank 11Moodflow: Mood Tracker on 2026-07-05: rank 11Moodflow: Mood Tracker on 2026-07-06: rank 10Moodflow: Mood Tracker on 2026-07-07: rank 8Moodflow: Mood Tracker on 2026-07-08: rank 9Moodflow: Mood Tracker on 2026-07-09: rank 8Moodflow: Mood Tracker on 2026-07-10: rank 12Moodflow: Mood Tracker on 2026-07-11: rank 12Moodflow: Mood Tracker on 2026-07-12: rank 12Daylio Journal - Mood Tracker on 2026-06-29: rank 1Daylio Journal - Mood Tracker on 2026-06-30: rank 1Daylio Journal - Mood Tracker on 2026-07-01: rank 1Daylio Journal - Mood Tracker on 2026-07-02: rank 1Daylio Journal - Mood Tracker on 2026-07-03: rank 1Daylio Journal - Mood Tracker on 2026-07-04: rank 1Daylio Journal - Mood Tracker on 2026-07-05: rank 1Daylio Journal - Mood Tracker on 2026-07-06: rank 1Daylio Journal - Mood Tracker on 2026-07-07: rank 1Daylio Journal - Mood Tracker on 2026-07-08: rank 1Daylio Journal - Mood Tracker on 2026-07-09: rank 1Daylio Journal - Mood Tracker on 2026-07-10: rank 1Daylio Journal - Mood Tracker on 2026-07-11: rank 1Daylio Journal - Mood Tracker on 2026-07-12: rank 1
A27
73B
01Store Presence
3.75 / 12.5
vs
8.75 / 12.5
App A
App B
First released · max +1.5 pts
Jan 24, 2019
First released max +1.5 pts
+1.5Aug 17, 2015
Last updated · max +1.5 pts
Jul 8, 2026 +1.25
Last updated max +1.5 pts
+0.25Jun 25, 2026
Screenshot count · max +0.5 pts
8
Screenshot count max +0.5 pts
+0.520
Downloads · max +3 pts
100,000+ +1.25
Downloads max +3 pts
+1.7510,000,000+
App price · max +0.5 pts
Free +0.25
App price max +0.5 pts
+0.25Free
Min IAP price · max +0.5 pts
3.49 $
Min IAP price max +0.5 pts
+0.50.99 $
Max IAP price · max +0.5 pts
16.99 $ +0.5
Max IAP price max +0.5 pts
59.99 $
Ads · max +0.5 pts
No +0.5
Ads max +0.5 pts
Yes
Rating · max +2 pts
2.8 ★
Rating max +2 pts
+24.7 ★
Rating count · max +2 pts
3K
Rating count max +2 pts
+2457K
02Keyword Optimization
5.5 / 9
vs
3.5 / 9
App A
App B
Keyword in Title · max +3 pts
1/2 words +1.5
Keyword in Title max +3 pts
+1.51/2 words
Keyword in Short Description · max +2 pts
No +1

Track your moods and symptoms effortlessly! Improve your well-being today!

Keyword in Short Description max +2 pts
+1No

Daily Journal, Private Diary, Journal with Lock, Habits & Goals, Mental Health

Keyword in Description · max +2 pts
Yes (exact) +2
Keyword in Description max +2 pts
1/2 words
Keyword Density · max +1 pts
Medium (0.5%) +0.5
Keyword Density max +1 pts
+0.5Medium (1.1%)
Title Length · max +1 pts
Optimised (22 chars) +0.5
Title Length max +1 pts
+0.5Optimised (29 chars)
03Conversion Intelligence
2.5 / 8
vs
5.5 / 8

For a "mood calendar" searcher, "Daylio Journal - Mood Tracker" wins on clarity and trust: its "Select Mood", "Select Activities" and timeline screens show exactly how it works, and the first screenshot carries "21M+ Happy Users". "Moodflow: Mood Tracker" holds its own on value proposition and emotional pull with "Start improving your mood, habits, and life today!", but its dark analytics screens leave the workflow and any credibility cue unstated.

Scanned screenshots4 a · 4 b

Only the first 4 screenshots from each side are sent to the AI. These are what users see in App Store and Google Play search results, so they carry most of the conversion weight.

App A

App A screenshot 1App A screenshot 2App A screenshot 3App A screenshot 4

App B

App B screenshot 1App B screenshot 2App B screenshot 3App B screenshot 4

Value Proposition

Tied
AStrong

"Moodflow: Mood Tracker"'s first screenshot pairs "Discover what makes you happiest" with "Start improving your mood, habits, and life today!", a clear outcome promise.

BStrong

"Daylio Journal - Mood Tracker"'s first screenshot leads with "Easy Journaling", "Private and Personal" and "21M+ Happy Users", benefit plus proven scale.

Clarity

B leads
AOn par

"Moodflow: Mood Tracker" leans on dense dark analytics like "Rating oscillation" and "Correlations"; only the pixel "Track your days" calendar reads as an obvious feature.

BStrong

"Daylio Journal - Mood Tracker" walks through "Select Mood", "Select Activities" and a "Keep Track of Your Life" timeline, spelling out the exact workflow.

Emotional Hook

Tied
AOn par

"Moodflow: Mood Tracker"'s "what makes you happiest" copy names an outcome, but the dark chart imagery behind it shows no person or lifestyle scene.

BOn par

"Daylio Journal - Mood Tracker"'s smiling mood characters and "Instant Cheer-Up" tag feel warm, but no target user is shown living the outcome.

Trust Signals

B leads
AWeak

"Moodflow: Mood Tracker"'s screenshots show no ratings, testimonials, user counts, or badges; the "29%" figure is an in-app metric, not credibility.

BStrong

"Daylio Journal - Mood Tracker"'s first screenshot shows "21M+ Happy Users" and a privacy lock; the "Google Editors' Choice" laurel is unverifiable and policy-risky.

04Review Intelligence
2 / 10
vs
8 / 10

Recent reviews for Moodflow: Mood Tracker are dominated by reports of entire years of entries disappearing after updates, along with repeated logouts on app close and users saying support did not reply; historic praise for its ease of use and detailed free tracking still appears but is outweighed. Reviews for Daylio Journal - Mood Tracker are overwhelmingly positive, centering on customization, mood trends and charts, and ease of use, with only scattered concerns about the trial length and in-app ads.

App A: 100 reviews App B: 100 reviews

App A

100 reviews

Pain points

Entries wiped after update

High

Unanswered support requests

Medium

Repeated logouts on close

Medium

Strengths

Easy to use

Medium

Detailed, customizable tracking

Medium

Capable free version

Low

App B

100 reviews

Pain points

Short free trial

Medium

Ads shown to premium users

Low

Strengths

Deep customization

High

Mood patterns and charts

High

Easy daily reflection

High
05Positioning Gap
1.5 / 15
vs
13.5 / 15

Moodflow: Mood Tracker opens with a nine-item feature checklist (including a literal Mood Calendar ✅) and an effortless-logging promise, while Daylio Journal - Mood Tracker leads with an emotional mental-health narrative built around no-typing journaling and support for anxiety, depression and therapy. The mismatch is breadth-of-tools versus depth-of-care: one signals a utility that covers everything, the other a companion for a specific emotional need.

App A

Positioning

All-in-one mood-tracking toolkit

Target audience

General users wanting easy daily mood and symptom logging

Value promise

Effortless mood and symptom tracking that deepens self-understanding and well-being

Tone

feature-checklist, upbeat, accessible

App B

Positioning

Mental-health journaling companion

Target audience

People managing mood, anxiety or therapy alongside journaling

Value promise

A no-typing journal that surfaces emotional patterns and supports mental health

Tone

warm, mental-health-focused, reassuring

Gap

Moodflow: Mood Tracker leads with a feature checklist that names Mood Calendar outright, whereas Daylio Journal - Mood Tracker leads with an emotional mental-health story and never mentions a calendar at all.

Opportunity

For the exact query "mood calendar", Moodflow: Mood Tracker already holds the literal term and can promote it from a buried checklist item into the title or short description to own a phrase Daylio Journal - Mood Tracker ignores entirely.

Risk

Because Moodflow: Mood Tracker spreads its first impression across nine tools without anchoring an emotional benefit, a searcher comparing it to Daylio Journal - Mood Tracker's anxiety and therapy framing may read it as a lighter utility, weakening preference among users seeking a mental-health companion rather than a logging tool.

Strategic advantage

The explicit Mood Calendar and Year in Pixels visual-tracking features give Moodflow: Mood Tracker exact-match relevance and visual-first appeal for the specific user who searches "mood calendar" because they want to see their moods laid out over time.

Missed opportunity

Neither listing frames the calendar as the emotional payoff, seeing your moods across a whole month at a glance; Moodflow: Mood Tracker files it as a checklist item and Daylio Journal - Mood Tracker omits it, so no one owns the visual monthly-pattern angle the query implies.

06Final Verdict
27 / 100
vs
73 / 100

App A

27

Moodflow: Mood Tracker

Far behind

B wins

App B

73

Daylio Journal - Mood Tracker

Dominant

For mood calendar, "Daylio Journal - Mood Tracker" sits at rank 1 and "Moodflow: Mood Tracker" at 12, and that gap looks defensible: Daylio pairs a clear logging workflow with visible trust while Moodflow leaks credibility through reported data loss. The lower rank is not just algorithmic, it tracks the conversion and trust gap a searcher would feel.

Why it wins

"Daylio Journal - Mood Tracker" shows exactly how it works through its Select Mood and timeline screens and anchors trust with 21M+ Happy Users, while recent reviews for "Moodflow: Mood Tracker" are dominated by entire years of entries vanishing after updates. For someone searching mood calendar, that combination of demonstrated workflow and reliability outweighs a feature list.

Biggest opportunity

"Moodflow: Mood Tracker" owns the exact mood calendar payoff through its literal Mood Calendar and Year in Pixels visual tracking, yet that intent-matching feature never reaches its title or short description, where the query decision is actually made.

Next priority

Test surfacing the calendar as the emotional payoff in the short description, e.g. Mood calendar & tracker: see your emotional patterns at a glance (63 chars), so the mood calendar searcher sees the benefit before deciding, while data-loss review fixes rebuild the trust that currently caps conversion.

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