Darts Score Easy Scoreboard vs DartCounter for "501 counter"

Side A
501 counter
Side B
Darts Score Easy Scoreboard
Darts Score Easy Scoreboard
DartCounter
DartCounter

Darts Score Easy Scoreboard

Darts scoreboard is an easy solution to keep track of your darts score.

DartCounter

The darts scorer app for keeping track of all your darts scores!

Rank

3

For keyword

501 counter

Rank

1

USEnglish (United States)
Google Play
Rank History
Darts Score Easy Scoreboard
DartCounter
Darts Score Easy Scoreboard on 2026-08-20: rank 5Darts Score Easy Scoreboard on 2026-08-21: rank 5Darts Score Easy Scoreboard on 2026-08-22: rank 3Darts Score Easy Scoreboard on 2026-08-23: rank 3Darts Score Easy Scoreboard on 2026-08-24: rank 3Darts Score Easy Scoreboard on 2026-08-25: rank 3Darts Score Easy Scoreboard on 2026-08-26: rank 3Darts Score Easy Scoreboard on 2026-08-27: rank 3Darts Score Easy Scoreboard on 2026-08-28: rank 3DartCounter on 2026-08-20: rank 2DartCounter on 2026-08-21: rank 1DartCounter on 2026-08-22: rank 1DartCounter on 2026-08-23: rank 1DartCounter on 2026-08-24: rank 1DartCounter on 2026-08-25: rank 1DartCounter on 2026-08-26: rank 1DartCounter on 2026-08-27: rank 2DartCounter on 2026-08-28: rank 1
A33
67B
01Store Presence
4.75 / 12.5
vs
7.75 / 12.5
App A
App B
First released · max +1.5 pts
Feb 13, 2017 +1.5
First released max +1.5 pts
Dec 2, 2017
Last updated · max +1.5 pts
Jul 19, 2026
Last updated max +1.5 pts
+1.5Aug 25, 2026
Screenshot count · max +0.5 pts
16
Screenshot count max +0.5 pts
+0.518
Downloads · max +3 pts
500,000+ +1.5
Downloads max +3 pts
+1.51,000,000+
App price · max +0.5 pts
Free +0.25
App price max +0.5 pts
+0.25Free
Min IAP price · max +0.5 pts
1.99 $ +0.5
Min IAP price max +0.5 pts
3.99 $
Max IAP price · max +0.5 pts
19.99 $ +0.5
Max IAP price max +0.5 pts
39.99 $
Ads · max +0.5 pts
Yes
Ads max +0.5 pts
+0.5No
Rating · max +2 pts
4.5 ★ +0.5
Rating max +2 pts
+1.54.8 ★
Rating count · max +2 pts
2K
Rating count max +2 pts
+252K
02Keyword Optimization
5 / 9
vs
4 / 9
App A
App B
Keyword in Title · max +3 pts
No +1.5
Keyword in Title max +3 pts
+1.5No
Keyword in Short Description · max +2 pts
No +1

Darts scoreboard is an easy solution to keep track of your darts score.

Keyword in Short Description max +2 pts
+1No

The darts scorer app for keeping track of all your darts scores!

Keyword in Description · max +2 pts
No +1
Keyword in Description max +2 pts
+11/2 words
Keyword Density · max +1 pts
Low (0.0%) +0.5
Keyword Density max +1 pts
+0.5Low (0.2%)
Title Length · max +1 pts
Optimised (27 chars) +1
Title Length max +1 pts
Minimal (11 chars)
03Conversion Intelligence
1.5 / 8
vs
6.5 / 8

DartCounter frames every screenshot with a bold caption and shows a 501 head-to-head board on its second shot, so a "501 counter" searcher sees the exact game in the thumbnail strip. Darts Score Easy Scoreboard ships four uncaptioned UI grabs that still carry the Android status and navigation bars, and the only game type on show is "301". The functional detail is there, notably the "T17 T10 D20" checkout row, but nothing in the first impression names the benefit or the 501 term.

Scanned screenshots4 a · 4 b

Only the first 4 screenshots from each side are sent to the AI. These are what users see in App Store and Google Play search results, so they carry most of the conversion weight.

App A

Darts Score Easy Scoreboard screenshot 1Darts Score Easy Scoreboard screenshot 2Darts Score Easy Scoreboard screenshot 3Darts Score Easy Scoreboard screenshot 4

App B

DartCounter screenshot 1DartCounter screenshot 2DartCounter screenshot 3DartCounter screenshot 4

Value Proposition

B leads
AWeak

Darts Score Easy Scoreboard's four screenshots carry no caption text, and the visible game type is "301", never 501.

BStrong

DartCounter opens on "TRACK EVERY THROW." and its second screenshot shows two "501" scores under "BEST OF 5 LEGS".

Clarity

B leads
AOn par

Darts Score Easy Scoreboard's third screenshot shows the score keypad and a "T17 T10 D20" checkout row, but no caption explains it.

BStrong

DartCounter names functions in plain words: "ACTION REPLAY" camera rewatch on screenshot 3, DartBot opponent on 4, legs and averages on 2.

Emotional Hook

B leads
AWeak

All four Darts Score Easy Scoreboard images are unframed app screens; the green "START" button is the only emotive element.

BOn par

DartCounter's "REMEMBER EVERY GAME." headline and glowing DartBot characters set a tone, but no image shows a player enjoying the result.

Trust Signals

B leads
AWeak

No download counts, testimonials, or badges appear in Darts Score Easy Scoreboard's screenshots; "Available also on iOS" sits only in the description text.

BOn par

DartCounter's first screenshot shows pro player Luke Littler's in-app profile with a "91.93" average; no download counts or press quotes are visible.

04Review Intelligence
4.5 / 10
vs
5.5 / 10

Reviews of Darts Score Easy Scoreboard are dominated by praise for its simplicity and its free price, while the recurring complaints centre on mid-game ads and a smaller but repeated set of reports about scores changing, dropping or resetting. Reviews of DartCounter are overwhelmingly positive about ease of use, online play against friends and the Omni integration, with recurring criticism aimed at post-update instability (freezing, reconnecting), the membership requirement, and how realistic the DartBot feels. Both sides share strong ease-of-use praise; the differentiator in the samples is that Darts Score Easy Scoreboard is repeatedly called out for advertising interruptions, whereas DartCounter is repeatedly called out for update regressions and paid access.

App A: 100 reviews App B: 100 reviews

App A

100 reviews

Pain points

Ads interrupting play mid-game

Medium

Scores changing, dropping or resetting

Medium

Four-player cap and crowded multi-player view

Low

Strengths

Simplicity of the scoring flow

High

Full scoring available for free

Medium

Checkout suggestions and averages

Low

App B

100 reviews

Pain points

Regressions after updates: freezing and reconnects

Medium

Membership required for full access

Medium

DartBot scoring felt unrealistic

Medium

Strengths

Online matches against friends and strangers

Medium

Omni auto-scoring hardware integration

Medium

Quick to learn and convenient in play

High
05Positioning Gap
6 / 15
vs
9 / 15

Darts Score Easy Scoreboard positions itself as a lightweight scoreboard defined by what it leaves out, leading with "Simple scoreboard for darts" and a game-type list from 101 to 1001. DartCounter positions itself as the category's centre of gravity, opening with "the world's biggest darts scoreboard app" and stacking online play, DartBot, a named MasterCaller voice and roughly twenty stat lines on top. The mismatch is scale versus speed: one listing sells a platform to join, the other sells a tool to pick up, but the second never says out loud that picking it up requires nothing.

App A

Positioning

Minimal darts scoreboard

Target audience

Casual players wanting quick x01 and Cricket scoring

Value promise

Keep score across 101 to 1001 games without setup

Tone

plain, personal, understated

App B

Positioning

Category-leading darts platform

Target audience

Competitive players who track averages and play online

Value promise

The biggest darts scoreboard, with online opponents and full stats

Tone

feature-dense, confident, community-led

Gap

Darts Score Easy Scoreboard leads with absence of complexity ("Simple scoreboard for darts", 1 to 4 players, contact the developer), while DartCounter leads with accumulated scale ("world's biggest", register with Facebook, saved games in both accounts, checkout percentages and 180 counts).

Opportunity

Every friction DartCounter names out loud, registration, accounts, online opponents, is a reason a player at a board right now might want the opposite, and Darts Score Easy Scoreboard can claim the no-sign-up, start-in-two-taps position that nothing on this result page currently states explicitly.

Risk

"Easy" and "Simple" describe the app's size rather than a user outcome, and the description's only depth signals, finish suggestions and average scores, are parenthetical asides. A player searching "501 counter" who intends to keep playing will read the listing as a tool to outgrow rather than one to settle on, which costs preference even when the feature is present.

Strategic advantage

Cross-platform availability ("Available also on iOS") plus finish suggestions is a combination the listing currently buries; for mixed-phone groups scoring a leg together at a board, that is a concrete reason to choose it, and DartCounter's account-and-online framing does not answer it.

Missed opportunity

Neither listing speaks to the person keeping score for other people, the marker holding one phone at a pub or league board while three others throw. Both address the individual player and their own stats, leaving the shared-device, one-phone-per-oche use case unclaimed.

06Final Verdict
33 / 100
vs
67 / 100

App A

33

Darts Score Easy Scoreboard

Far behind

B wins

App B

67

DartCounter

Dominant

DartCounter holds rank 1 for 501 counter while Darts Score Easy Scoreboard sits at 3, and the gap is currently defensible on first impression rather than on keyword wording. Darts Score Easy Scoreboard actually reads as the more keyword-relevant listing, but its store presence and screenshot story do not convert that relevance.

Why it wins

DartCounter puts a captioned 501 head-to-head board in the second screenshot, so a searcher sees the exact game before reading a word, and its listing sells scale with "the world's biggest darts scoreboard app". Darts Score Easy Scoreboard shows four uncaptioned UI grabs whose only visible game type is "301", which answers a different query than the one being searched.

Biggest opportunity

Darts Score Easy Scoreboard already out-scores DartCounter on keyword fit for 501 counter and owns the no-account, cross-platform angle DartCounter's sign-up framing cannot answer, so the gain sits entirely in making that speed-and-zero-friction promise visible in the thumbnail strip and short description.

Next priority

Recaption the screenshots to lead with a 501 board and a checkout row rather than a 301 screen, and crop out the Android status and navigation bars so each shot reads as the app. The remaining copy test is whether "501, 301 & Cricket counter. Checkout tips, no sign-up." converts better than the current simplicity-first line.

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